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PayloadFlatten
Install on Google Sheets
Forms • Tally.so FORM_RESPONSE

Flatten Tally.so Webhook JSON into Google Sheets

Tally webhooks send form answers inside a nested data.fields[] array. Unpack every question label, answer value, and hidden field into clean columns.

Install Free on Google Marketplace ➔ Test Interactive Demo Below View Early-Bird ($19)
Runs on Google Apps Script Native =FLATTEN_JSON() formula Zero server maintenance

Live Interactive Simulator

Pre-loaded with sample payload: Tally.so FORM_RESPONSE Webhook Payload

Load sample:
Edit or paste your own
✅ Extracted 16 columns in 4ms
B1: =FLATTEN_JSON(A2:A)
eventIdeventTypedata.responseIddata.formNamedata.fields.0.keydata.fields.0.labeldata.fields.0.typedata.fields.0.valuedata.fields.1.keydata.fields.1.labeldata.fields.1.typedata.fields.1.valuedata.fields.2.keydata.fields.2.labeldata.fields.2.typedata.fields.2.value
evt_tally_8812FORM_RESPONSEresp_99102Agency Partner Applicationquestion_1Full NameINPUT_TEXTSophie Laurentquestion_2Work EmailINPUT_EMAILsophie@parisdigital.frquestion_3ServicesCHECKBOXESSEO, Paid Ads, Automation

Why Operators Choose PayloadFlatten

Stop burning manual engineering hours or expensive SaaS subscriptions on simple webhook parsing.

Tally's Nested data.fields[] Array

  • ✕ Tally sends responses as an array of field objects ({key, label, type, value}).
  • ✕ Multi-select checkboxes and dropdowns use option IDs that require nested lookup.
  • ✕ Hidden UTM parameters are mixed into the same fields array.
  • ✕ Standard webhook scripts dump the entire fields[] array into 1 unreadable cell.
Modern Client-Side

The PayloadFlatten Advantage

  • ✓ Flattens data.responseId, createdAt, and every item in data.fields[].
  • ✓ Or unroll data.fields into individual question-answer rows via =FLATTEN_JSON_ROWS().
  • ✓ Automatically joins primitive multi-select arrays with clean comma separators.
  • ✓ Free up to 50 rows per run on Google Workspace Marketplace.

Simple, Transparent Pricing

No monthly retainers. No cloud relays. Own it for life.

Free Forever

For solo operators testing the formula.

$0 / lifetime
  • Native =FLATTEN_JSON() formula
  • Instant 30-second Apps Script setup
  • Up to 50 rows per batch run
  • 100% Google Apps Script privacy
Install Free from Marketplace ➔
Early-Bird Deal • 60% Off

Early-Bird Solo

Complete freedom for individual operators.

$19 $49 One-time payment

Use code EARLYBIRD at checkout

  • 1 Google Account license
  • Unlimited rows & runs (no cap)
  • Full recursive object & array un-nesting
  • Dot notation customization
  • Lifetime license key & updates
Claim $19 Solo License ➔

Team & Agency

For agencies managing client automations.

$49 $149 One-time payment

Multi-account agency license

  • Up to 5 Google Accounts
  • Unlimited rows, runs & sheets
  • Automated spreadsheet installable triggers
  • Commercial & client delivery allowed
  • Priority 1-on-1 email support
Get Team License ($49) ➔

Frequently Asked Questions

Common questions about Tally forms webhook JSON to Google Sheets and spreadsheet un-nesting.

How does PayloadFlatten format Tally multi-select checkbox arrays?

Primitive arrays like ["SEO", "Paid Ads", "Automation"] are automatically joined into a clean comma-separated string ('SEO, Paid Ads, Automation') so they fit neatly in a single cell.

Google Workspace Marketplace Approved

Ready to un-nest JSON inside Google Sheets™?

Install PayloadFlatten directly from the official Google Workspace Marketplace in one click—free up to 50 rows per run, zero external servers.

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